Hank Blumenthal

Instructor/PhD candidate Georgia Tech

Email: hankblumenthal@gmail.com
URL: http://www.coroflot.com/hankblumenthal



I am a producer, director, creative director, and academic. I have produced applications, augmented reality apps, iphone and android apps, websites, iTV interfaces, games, commercials, music videos and feature films.


Recent work in 2012 includes working as a lead designer on a universal threshold object to allow immersive TV stories for Intel at Georgia Tech, an Intelligent Banking System App for creating large scale bank units for Artha Shastra Inc., and the creation of a transmedia storyscape, a term I have published academic papers about. The storyscape encompasses a feature film, two AR games, webisodes, 3 websites and a large social media campaign covering Twitter, Facebook, and more.


I am also currently co-teaching Interactive Narrative at the Georgia Tech Digital Media program where I am a 4th year PhD student focusing on transmedia storytelling, Previously I was a lecturer in video production for three years and a design and user experience creative consultant for Voyage.tv from 2008 – 2010. Before moving to Atlanta for graduate school I was a Program Manger, Emerging Media at Schematic working on multi-platform projects for Microsoft, Conde Nast, MTV, Comedy Central, Panasonic, Vogue, VH1 and Nickelodeon among others.


Before Schematic I was Director, Post Production IFC Films, Director of Design and Production for NBC/Bravo/IFC Digital Media and while a Producer at R/GA produced sonystyles.com, sothebys.com, among others. I won a Webby Award for Best Music Site for Sputnik7.com in 2001 while I was Director of Production at Palm Pictures. and was responsible for all the company websites.


I also have produced 15 feature films, commercials and directed award winning music videos, shorts, and interactive drama. http://www.imdb.com/name/nm0089815/

Specialties: Producing, Transmedia Storytelling, iTV, Creative Direction, UX/HCI, Directing, Digital Strategy, Social Media, Gaming, Movie Production, Cable, Virtual Worlds,

Conference Papers

Blumenthal, Hank, Yan Xu, Sanika Mokashi, Nachiketas Ramanujam, Jason Nunes, and Richard Shemaka. 2011. "The Ghost Club Storyscape: Designing for Transmedia Storytelling." Paper presented at IGIC '11. IEEE, 104-106.
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